The Cheapest Education in Sports Cards (And When to Stop)
Today, I’m going to give you homework.
I do my absolute best to teach you in this newsletter how to avoid all the dumb investing mistakes I made, plus the frameworks I’ve pieced together over time that work.
But if someone were coming to me today and said, “I want to master sports cards, where do I start?” here’s how I’d answer it:
Study price charts
Get active in the market
Let me show you what I mean.
1. Study Price Charts
CardLadder is my favorite card pricing tool. You can see sales data on many of the more popular cards.
For example, here’s a Shai Gilgeous-Alexander PSA 10 Prizm chart of all the sales from the past two years:

When I learned about price charts, I started using them EVERY DAY in my sports card investing.
The simplest way to use them is to ask yourself:
“Am I buying at a low or a high?”
This alone has kept me out of so many bad buys.
But once you start getting the hang of understanding price charts, you can use them to more easily predict the future.
So, here’s Homework Assignment #1:
Get a card pricing software - this is my affiliate link for CardLadder (use HCL for 10% off), but you can certainly use Market Movers, SportsCardPro, or other
Every day, check out the price chart for at least one star’s flagship rookie.
Look at the ups and downs, and try to figure out why the card’s prices changed then.
Of course, this works much better on players that you know well. For example, basketball is my best sport, so I’d start there.
In fact, I’ll give you an example. Let’s take a look at Giannis’s Prizm PSA 10 rookie card:

Why did he rise or drop at each of those numbered portions on the chart?
Here’s my take:
Overall, it was a lackluster season, even though Giannis played most of it. He had a few injuries in Dec and Feb that caused him to miss time. For peak Giannis to win 48 games was a letdown for an all-time great.
This price increase coincides with trade speculation leading up to the trade deadline.
Giannis doesn’t get traded, plus he was injured a lot.
More trade speculation after Milwaukee’s season ends.
Actually traded to the Heat! People are excited for a new team under the best coach.
Very poor start.
This particular example is a good one for understanding the twists and turns of a star on the move.
If you can’t explain why a card had a recent spike or drop, I wouldn’t invest. We invest on predictability.
For only the cost of a $20/mo software, that’s one of the best ways to level up.
2. Get Active in the Market
I’ve sold 1,000+ cards under $10… and I hated it. It’s a ton of hustle for few results. It doesn’t fit in my 5 hours per week investment strategy.
But I thought that’s how you built a card business. I guess I followed too many people on IG where the “hustle your butt off, even if most make less than minimum wage” lifestyle is celebrated.
In fact, I even wrote a recent post called Why Cheap Cards Are Riskier Than Expensive Ones.
But all that said…
Buying a bunch of low-end cards is one of the best ways to learn how to flip sports cards!
Let’s say that you have $300 to start with.
You could either:
Buy 1-3 cards to invest
Buy 10-20 cards
Now, for making money, I much prefer route #1.
But if you’re new? Route #2 probably makes more sense for you. You have real money in a wide array of cards, and you’ll experience the ups and downs with each. You’ll have to make real decisions about when to enter the market, when to sell, and when to hold for more profit.
It’s not much of an education when it’s just 1 card you’re following.
And there’s something to be said about having skin in the game. Yes, you could keep a spreadsheet and track 50 cards. Write down why you would buy them, at what price, and then track price over time.
But your brain handles things differently when you have real money on the line.
So here’s homework assignment #2:
Determine your budget
Decide roughly how many cards you want to buy, at what average price
Start picking them up!
What Are the Best Cheap Cards to Buy?
Just because we’re buying cheap cards doesn't mean that you should buy whatever you feel like.
This is your education to get you up to buying & selling more expensive cards fast. Treat it like a real business.
So, you should still follow my frameworks for picking cards to invest in right now, but then you’ll just go cheaper.
For example, if you really like SGA, you’re not going to buy his Prizm PSA 10 rookie…
But you could buy a raw one for around $22. It’s still a flagship rookie of a desirable player. You might only make $10 profit here, but the win is seeing a profitable flip through.
Or, consider Luka Doncic. You could go buy a Topps Chrome parallel for this season. Looks like his refractors are selling for around $15 - $20 (if he does end up having a crazy MVP season, cards from this year may carry a slight premium moving forward).
I also like autos for second-tier players, as those move pretty well for cheap cards. Topps Chrome baseball autos or football position player autos (WRs, TEs, and RBs) still have a decent market. You can certainly get these autos for under $20.
So, you’re still buying:
Top players (unless you go for autos)
Top sets
Desirable inserts/parallels/autos
But just at a cheaper level.
When to Move to More Expensive Cards
I don’t have a solid answer here other than:
“As soon as you possibly can.”
What usually happens is this:
You buy a bunch of those cheaper cards, and when they start selling, you naturally start buying more expensive cards as you gain confidence.
My advice is to push that envelope.
If you want a benchmark, after you sell 5-10 cards and can explain what happened with your wins and losses, start moving to the $50-$150 range.
Takeaways
Here’s your homework for this week:
Pull up one star’s flagship rookie chart every day.
Write down why the price moved before you look it up.
Start buying a handful of cheap cards from top players after doing your research
And when you can explain most of your wins and losses, stop. Move up to the bigger cards.
Hit reply and tell me which chart you studied and what you think caused the spike. I’ll share a few of my favorite answers next week.
And We’re Done!
Before you go: Here’s how I can help…
1) Casual Flipper Bootcamp - 6 live training sessions designed to teach you to be a profitable sports card flipper. Join the waiting list now.
2) HCL Investor - My best investment plays each week, including cards, pricing, timeline windows, and more. Delivered every Saturday.
3) Cards to Cash - My entire investing strategy playbook, available on Amazon. It currently has 95+ reviews with a 4.8 rating.


